Northbound & Co. — est. 2012

Identity and packaging for companies with something to say.

An independent brand identity studio based in Austin. We partner with founders, institutions and growing teams on naming, brand strategy and art direction.

What we do

Services

A focused set of disciplines, delivered by a small senior team.

Visual identity

Logos, typography, color and the rules that hold them together — designed to scale from favicon to billboard.

Brand strategy

Positioning, messaging and naming workshops that give the work a clear direction before a single logo is drawn.

Art direction

Photography and campaign direction that keeps every touchpoint feeling like the same brand.

Clients

Trusted by

  • Rivet Coffee Co.
  • Cinder Credit Union
  • Sable Brewing
  • Kestrel Museum
  • Juno Foods
  • Copper Bikes
  • Arden Books
  • Lumen Mobility

Have a project in mind?

We're currently booking new work for spring 2026. Tell us a little about it.